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Designing a new site: Delivering Ads

September 8, 2011 by
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Continuing our series on designing a new website, and keeping money making in mind as you go through the steps of conceptualizing the site and getting it set up, today we will look at how you can best deliver ads to your readers in a way that will make you the most money.  In our last article in the series, we talked about choosing a platform on which to build your site.  I think that today I might tell you about something that many people seem not to know about. What is it that I have in mind, which you may not know about?  Well, I call it GAM, because it used to be named Google Ad Manager.  The name was changed last year to … [Read more...]

Filed Under: AdSense, Blogging, Business, Content, Publishing Tagged With: ,

Designing a new site: Platform

September 6, 2011 by
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OK, so I recently started a new series of articles called “Designing a new site” and this is the second article in the series.  Today’s article will be about choosing a platform for your new site. What do I mean by “platform”?  Well, I mean what kind of software will the site be built upon?  Maybe you won’t have a software platform at all, but these days, most sites do.  For me, I build nearly 100% of my sites on the WordPress platform.  WordPress is blogging software, but these days a lot of people are using it for Content Management as well.   What is Content Management?  Well, generally, Content … [Read more...]

Filed Under: Blogging, Business, Content, Publishing Tagged With: ,

Why RSS?

August 28, 2011 by
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Do you know what RSS is? Some people say it stands for “Really Simple Syndication.” Others argue that it stands for “RDF Site Summary,” and still others say that it means “Rich Site Summary.” The most widely accepted notion, though, is that RSS stands for “Really Simple Syndication.” That is what I mean when I say RSS. So, if it is Really Simple Syndication, what does that mean? Well, simply put, it means that if you offer RSS on your site, people can subscribe to it and have it delivered to their desktop. When you publish an article on a site with RSS, that article will be pushed to your … [Read more...]

Filed Under: Blogging, Business, Content, Publishing Tagged With:

Comments or no comments?

August 26, 2011 by
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This morning, I came across a very interesting article… err… debate regarding whether or not the average blog should use comments or disable them altogether.  Well, I have my own thoughts on this, but first, let me point you to the article. People want to comment! The debate can be found on a site called Think Traffic.  I don’t normally follow this site, so I don’t know much about it.  A friend sent me the link to the article, Debate! Should You Allow Comments on Your Blog? Find Out What Two Remarkably Popular Bloggers Think, in which two popular bloggers debate the question about allowing comments. Now, let me … [Read more...]

Filed Under: Blogging, Business, Content, My Thoughts, Publishing Tagged With:

Sometimes less is more

August 16, 2011 by
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Do you already have a blog or some other type of website? As you probably know, I have lots of sites on the web. Next question, do you have your sites monetized? In other words, do you make money from the sites? I guess, after thinking, that I have every one of my 200+ websites monetized in one way or another. For today, let’s talk about Google AdSense. AdSense is probably the number one means of blog monetization around. There must be literally millions of people using Google to make money from their sites. I know that I do, and I bet you do too, if you have a site earning money for you already. Google has rules for just about … [Read more...]

Filed Under: Blogging, Business, Content Tagged With:

Getting traffic on your site!

August 14, 2011 by
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OK, so you build a new website. It’s all fancy, and you put a lot of hard work into it, right? Well, why is nobody coming? Remember the old movie where there was a kind of “catch-phrase?” “If you build it, they will come.” This voice was ringing in the mind of Kevin Costner in the movie “Field of Dreams.” He built the baseball diamond in his cornfield, and sure enough, people came. It doesn’t necessarily happen that way on the web. People don’t go to websites that they don’t know about. So, how do you make sure that people know about your new site? Well, it can be a little … [Read more...]

Filed Under: Blogging, Business, Content, e-Commerce, Publishing Tagged With:

It’s already 2011, time to get to work!

August 12, 2011 by
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Yes, this past weekend brought us a new year, a fresh start for all of us.  But, just because it is a new year, that doesn’t mean that all is good and we can just rest!  No, in fact, the new year has brought with it a bunch of work that needs to be done!  Yes, no matter who you are or what you do, we all have little tasks that await us.  If you have your own websites or blogs, you have a little more work to do than others do! Yes, on January First, I was doing some blog reading, and checked in on one of my favorite sites, Mike’s Life.  MikeCJ, as he calls himself, has not been blogging for very long, only a couple or three … [Read more...]

Filed Under: Blogging, Business, Content, Publishing Tagged With:

I want to blog, but how do I get started?

August 5, 2011 by
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If you are a beginner, of course it’s scary to get started on a new online business.  Everything is new, and it will seem that you have so many things to do.  where do you start?  Well, first, let me tell you – sit back, calm down, and don’t be worried.  It’s easy and painless, I promise!  For the purposes of this article, let’s assume that you want to start blogging, and to earn some money through advertising, OK? First steps first, you need to have a place to put up a blog.  There are lots of free blogging platforms out there like Blogger, Blogspot, Blogster, WordPress.com and many others.  However, I do … [Read more...]

Filed Under: Blogging, Business Tagged With:

More traffic = More earnings

July 31, 2011 by
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Yes, it’s that simple.  When you are operating a website that is monetized with CPC (cost per click) advertising, or any kind of advertising, the more traffic you get on the site, the more money you will make.  Let’s face it, if you get 100 page views per day and earn a certain amount from that, you will certainly earn more if you suddenly get 1,000 page views per day!  No way to deny that. So, there are two tricks that you need to pull off.  One way to get more traffic is by bringing more people to your site.  Another way to get more traffic, and the one I will talk about in this post, is by having those same visitors look … [Read more...]

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Top Secret: Easier Blogrolls

July 30, 2011 by
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If you are a serious web publisher, you probably have multiple websites.  Not certainly, but probably, I’d say.  In my own case, I have dozens of websites.  I also have certain pages within websites that I try to highlight by linking to them.  For example, if you have a blog about caring for cats you want to link to that.  If you have a single page on that blog that sells your e-book about how to save a fortune on cat food, you probably want a separate link in your blogroll that links to that one page too. Why so hush-hush? Problem is, it seems like a big job to set up a blogroll to your various sites if you have a lot of them.  … [Read more...]

Filed Under: Blogging, Business, Content, Publishing Tagged With: